Archive for October, 2009

PhoCus Wright Survey Finds American Travel Patterns Bode Well for

Long weekend trips represent an important opportunity in leisure travel and the who purchase online this report probes the travel buying behavior of

Internet advertising on the comeback trail

The greater flexibility online makes it easier to gauge the mood of consumers by buying Internet search ads before ramping up spending in other areas,

Product, Marketing Strategies To Shift in 2010 According to First Half 2009

According to the ATTA study, customers of surveyed tour operators also showed changing interest in destinations and booking behavior in the first half of

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Do You Think You Are Paying Too Much For Your Hotel Room?

Not sure I agree that most travelers visit only one comparison site. The author has a good point though. Hotel rates can vary on different OTA’s and it’s worth comparing them.  – Marc

Are you paying too much for your hotel room? The short answer is, most likely. If you are like most travelers and only shop at one of the leading online travel sites you are probably paying too much. Visiting only one travel booking
site before buying travel products is typical behavior. Travelers become loyal to that one site or may not know that other options exist. However, recent data released by hotelicopter.com shows that if you book your Thanksgiving holiday